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What the top TikTok ads in the beauty industry have in common

BRIEF INTRODUCTION

Reveal the hidden patterns behind the best-performing beauty ad creatives on TikTok in seconds.

Results at a glance

1 min

Time spent

~500X

Faster than human review

~80%

Coverage of related videos

High

Analysis accuracy rate

The Goal

Uncover what the top TikTok ads in the beauty industry have in common

Office meeting scene

The challenge

A marketing professional at a beauty brand (or agency) running creative campaigns on TikTok. The brand aims to launch new product-led video ads targeting Gen Z on TikTok, but struggles to consistently hit creative resonance and cost-efficiency.

1. Manual video analysis consumed 40+ hours per project, delaying client deliverables

2. Campaigns launch with limited insight into what visual hooks or messaging patterns actually drive engagement.

3. Media budget suffers from high waste because early tests iterate slowly and often rely on gut-feel rather than data-backed patterns.

The solution

1. Ask top ads on TikTok directly

2. Unlock the winning patterns behind top beauty ads

3. Make scattered ad ideas clear and actionable

4. Go deeper into topics

Ask top ads on TikTok directly

Workflow Overview

Step 1

1. Go to the "Direct Insights" tab in your workspace, then open the "Talk to Top Video Ads" card.

Step 2

2. Next, ask your question in the chat. You can dig into ad ideas, trends, hooks in your niche.

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Case Studies | Video Deep Research | What the top TikTok ads in the beauty industry have in common